7 School Marketing Trends to Think About for 2018 [Podcast]

Have you thought about your school marketing strategy for 2018? 

Do you know where your district is going to invest your communications budget this year?

Today’s episode of the Social Media Schoolhouse Podcast focuses school marketing trend’s I see coming down the pipeline for 2018. I will discuss my thoughts on where I think marketing is heading and what trends school districts should start exploring.

By the end of this episode I hope districts will at least start an internal conversation with their district leadership about the future of marketing and where investment dollars should be allocated in the future.

Social Media Schoolhouse Podcast:

• Microinfluencers (0:53)
• Streaming Video (1:56)
• User-Generated Content (3:27)
• Schools as a Brand (4:41)
• Voice Search (5:58)
• Chatbots (7:47)
• Content Distribution Strategy (9:01)

What are your thoughts on trends for School Marketing? Leave your thoughts in the comment section below.

5 Awesome Articles to Boost Your Facebook Live Broadcasts

Do you want to improve your Facebook Live Strategy?

Are you looking for ways to standout on social media?

In this article, I share five of the most popular posts from around the web that will help your company excel using Facebook Live.

Streaming video is becoming a vital part of an organizations social media strategy. Engagement using streaming videos on platforms like Facebook and Instagram is much higher than a traditional post.

Click the Titles to Read the Articles...

5 Awesome Articles to Boost Your Facebook Live Broadcasts

#1: How to Easily Broadcast Multi-Camera Live Video for Facebook Live

Discover how to integrate visuals and work with multiple camera angles to broadcast professional-quality live video to Facebook and YouTube.

Published on Social Media Examiner by Erin Cell

#2: How To Use Live Streaming To Grow Your Brand

Facebook and Instagram live are the newest trend in many social media platforms. It’s used not only for personal purposes, but it can also grow your brand.
Published on Socialmediaweek.org by Jeff Yonata

#3: Your Marketing Strategy Needs Facebook Live (Infographic)

If your marketing strategy doesn’t include Facebook Live streaming—it should. Not convinced? These stats speak for themselves.

Published on Wowza.com by Holly Regan 

#4: Six Facebook Live Tips to Drive Engagement

Wondering how you can improve your engagement using Facebook Live and streaming video? In this blog post, you'll learn about six tips that will improve your audience engagement using Facebook Live and Streaming Video.

Published on Socialmediaschoolhouse.com by Jason Wheeler 

#5: How to Rock Your Facebook Lives for Maximum Exposure 

HOW TO ROCK YOUR FACEBOOK LIVES FOR MAXIMUM EXPOSURE I swear live video is the best thing to happen to online marketing! I embraced live video early on in my entrepreneur journey and I've seen it...

Published on brandmerry.com by Michelle Knight 

Conclusion

The best way to master Facebook Live is to learn from successful companies and individuals that are doing it right. Facebook Live is not complicated, bu there are simple ways to boost your engagement on the platform.

Do you have any questions about Facebook Live? Leave them in the comment section below.